GEâ€s Ecomagination Challenge is a $200 million call to action.

About the Challenge

GEâ€s Ecomagination Challenge is a $200 million call to action for businesses, entrepreneurs, innovators, and students to share their best ideas and come together to take on one of the worldâ€s toughest challenges – building the next-generation power grid to meet the needs of the 21st century.

http://challenge.ecomagination.com/ideas

Power outages and power quality disruptions cost US businesses $100 billion per year or more. Smart grid technologies have the potential to improve grid connections and reduce power disturbances more than 75% by 2020, saving customers in excess of $50 billion from a reduction in outages.

GE is looking at improving grid efficiency by three means: reducing losses, reducing voltage and improving system reliability.