Along with 2008 Russian presidential election, on March 2, 2008 there was an unofficial referendum held in Sochi to elect the mascot for the 2014 Winter Olympics. 270,000 voters along with their ballots received a coupon with four mascot candidates: Ded Moroz, a snowflake, a polar bear and a dolphin. According to a representative of Sochi city administration, the majority of Sochians voted for the dolphin.[23] However, representatives of the Sochi Organizing Committee for the Games, which is to officially elect a logo and a mascot, commented, that while respecting the opinion of Sochians, such a procedure is usually held later, the mascot is to be elected not earlier than 2011 and the logo in the middle of 2009. They also pointed out, that the final version of the mascot should be a consensus of opinions of all citizens of the country and the result of work by professional designers and market analysts.[24] On December 1, 2009 the official 2014 Winter Olympic logo was released.[25] International Olympic Committee President, Jacques Rogge, said of the logo: “It’s very appealing. It’s very creative, innovative. I think it will appeal especially to the young population.”[26]
From:
http://en.wikipedia.org/wiki/Russian_presidential_election,_2008